PUMA Ecommerce Business Growth Expert
2 days ago
We are seeking an experienced Ecommerce Business Growth Expert to join our team. The ideal candidate will have a proven track record in driving business growth through effective customer relationship management. They will design and execute personalized email marketing campaigns using CRM data to segment customers based on their preferences, behaviors, and purchase history. Additionally, they will analyze CRM data to identify trends, opportunities, and areas for improvement in customer interactions and marketing efforts.
Responsibilities
- Design and execute personalized email marketing campaigns using CRM data to segment customers based on their preferences, behaviors, and purchase history.
- Analyze CRM data to identify trends, opportunities, and areas for improvement in customer interactions and marketing efforts.
- Utilize CRM tools to segment customers into distinct groups based on demographics, purchase behavior, and interaction history.
- Automation campaign execution and management, ensuring that programs are running for customer onboarding and retention.
Requirements
To succeed in this role, you will need a Bachelor's degree in Marketing, Business Administration or relevant field, with a minimum of 1-2 years of experience in Ecommerce CRM Marketing. Profound knowledge of Microsoft Office (Excel, PowerPoint) is also required. Experience in CRM programs would be a plus. Fluent English skills (written and oral) are essential.
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