Digital Customer Engagement Manager

5 days ago


Klang, Selangor, Malaysia PUMA Group Full time
PUMA Ecommerce Business Overview
The PUMA Ecommerce Business is a key growth area for the company, with a strong focus on digital customer engagement. This role will play a critical part in driving business growth through effective customer relationship management.

Key Responsibilities
The ideal candidate will have a deep understanding of customer data analysis and marketing automation. They will design and execute personalized email marketing campaigns using CRM data to segment customers based on their preferences, behaviors, and purchase history. Additionally, they will analyze CRM data to identify trends, opportunities, and areas for improvement in customer interactions and marketing efforts.

Requirements
To succeed in this role, you will need a Bachelor's degree in Marketing, Business Administration or relevant field, with a minimum of 1-2 years of experience in Ecommerce CRM Marketing. Profound knowledge of Microsoft Office (Excel, PowerPoint) is also required. Experience in CRM programs would be a plus. Fluent English skills (written and oral) are essential.

What You Will Gain
In this role, you will gain valuable experience in customer relationship management and marketing automation. You will also develop your skills in data analysis and campaign execution. Join our team and contribute to the growth of the PUMA Ecommerce Business.

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