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Senior Digital Planner

1 week ago

Kuala Lumpur, Kuala Lumpur, Malaysia Publicisgroupe Full time
Digital Excellence through Collaboration

In this role, you will act as a catalyst for digital innovation, fostering a culture of collaboration between planning, social/content, tech/creative, and performance media teams.

  • Drive overall digital excellence by developing and executing a comprehensive digital roadmap across key areas.
  • Create and deliver digital media solutions that blend strategy, innovation, and insights with creative excellence to achieve business objectives.

Key Responsibilities:

  • Lead and define the digital strategy for key areas, including optimization of digital investment on social, online video, display, search, performance marketing, and digital partnerships.
  • Act as a single point of access and accountability for tapping into an 80,000-deep pool of talent, free from silos, legacy, and convention.

Requirements:

  • 4 years' experience in client-facing consultative roles, preferably in media or consulting disciplines.
  • Digital media/digital marketing experience, with proficiency in platforms/tools like Facebook Ads Manager, Google Adwords, DV360/Programmatic Buying, Twitter, TikTok.
  • Progressive levels of responsibility, business acumen in marketing and communications, team management.