Channel Development Strategist

4 days ago


Kuala Lumpur, Kuala Lumpur, Malaysia ENGINEERINGUK Full time
Job Overview

This critical role represents the voice of Customer Business Development across the organization, driving key integration touchpoints around commercial planning and governance. The goal is to develop and deploy a channel strategy for New Brands and drive profitable growth.

Main Responsibilities:
  • Provide detailed analysis on actual sales vs forecast results, proposing rolling channel or chain action plans to management.
  • Collaborate with brand managers to assess category opportunities and analyze competitor and channel behavior for annual plan, forecast, and identify areas of opportunity.
  • Jointly work with Key Distributor Accounts for tailor-made promotion to enhance retailers' commitment and integrate promotion plans with marketing plans.
  • Promote forecasting and premium sourcing with Brand/Key Account Managers.
About Unilever

We are a purpose-led business, working with well-loved brands that improve the lives of our consumers and the communities around us. Our goal is to make a positive impact on the world while delivering business results.



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