Assistant Manager, Social Media
2 days ago
Aufgaben
Task Description
1. Recommend and refine regional media plans and media strategy to achieve optimal performance and plan execution.
2. Alignment between stakeholders on budget and delivery timelines as well as the interplay between regional experience center (brand and always on) and local market campaigns (tactical and lifecycle).
3. Analyze and report on success KPIs for efficient and effective media activations. Formulate actionable insights and recommendations for markets and management.
4. Audience Strategies: Lead the work on relevant audience built up for a more personalized and focused media playout.
5. Innovate and stay up to date on the latest developments in paid media and best practices to foster the learnings for the entire regional team.
6. Align and work closely with other Region Overseas experience centers such as content and social media to optimize the creative process and only create content and formats, which are needed.
7. Support markets during transition into experience centers and implementations of RACI models.
Qualifikationen
Specific Knowledge and Skills
- SAMPLE. PLEASE INCLUDE THE REQUIREMENTS
- Completed university degree in he field of marketing / communication science / business administration or a comparable qualification. MSc /MBA certainly a plus
- 3-5 years’ experience in (digital) marketing with focus on media planning, strategy & execution.
- Excellent communication and influencing skills required. Must demonstrate analytical and strategic thinking.
- Proven to deliver challenging results and clear demonstration of project management and critical thinking.
- Experience in media trends / developments and how to implement them into future campaigns and actions to improve user/customer engagement.
- Excellent understanding of digital communication
- Strong skills in intercultural understanding
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