Digital Marketing

1 hour ago


Kuala Lumpur, Malaysia Goldlife Marketing Full time

**About Us**:MEIKO, a prominent brand under Goldlife Marketing Sdn Bhd, is a rapidly expanding company in the health and wellness sector. We are committed to providing innovative products that enhance well-being and improve the quality of life for our customers.

**Role Overview**:We are seeking a highly skilled and driven Digital Marketing Specialist to oversee and optimize our digital marketing efforts. This role will focus on driving performance across multiple digital channels, ensuring that campaigns deliver measurable results, and contributing to the growth of our brand. If you're passionate about digital marketing, performance optimization, and achieving business goals through data-driven strategies, we’d love to have you on our team.

**Key Responsibilities**:

- Manage and optimize social media platforms such as Facebook, TikTok, Instagram, and Xiaohongshu to drive brand engagement and customer acquisition.
- Analyze campaign performance, monitor key KPIs, and optimize strategies to improve ROI and maximize profitability.
- Conduct A/B testing and implement data-driven insights to enhance campaign effectiveness and ad performance.
- Collaborate with cross-functional teams to align campaign objectives with content creation, landing pages, and user journeys.
- Track competitor activities and market trends to inform and adjust campaign strategies.
- Regularly prepare performance reports with actionable insights and recommendations for improvement.

**Requirements**:

- Minimum of 2 years of experience in digital performance marketing, preferably in the health & wellness or beauty industry.
- A Bachelor’s degree/Diploma in Marketing, Business, or a related field.
- Expertise in Facebook Ads, Google SEO, Google Analytics, SEMRush, and other performance tracking tools.
- Proven track record in managing budgets, optimizing paid media campaigns (Google Ads, Facebook Ads, TikTok Ads, etc.), and achieving business goals.
- Fluent in English, Malay and proficiency in Mandarin to effectively communicate with Mandarin-speaking teams and stakeholders.

**Job Types**: Full-time, Permanent

Pay: RM4,500.00 - RM5,500.00 per month

**Benefits**:

- Opportunities for promotion
- Professional development

Schedule:

- Monday to Friday
- Weekend jobs

Supplemental Pay:

- Performance bonus

Application Question(s):

- How would you rate your Mandarin skill?



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