Marketing Manager
2 weeks ago
**Brand and Clinic Positioning**:
- Achieve local and international brand and clinic positioning objectives through public relations and marketing promotion activities.
- Develop comprehensive public relations and promotion plans, actively participating in budget preparation.
**Representation and Promotion**:
- Maintain constant contact with the media, local community, customer base, and corporate offices to represent and promote the clinic.
- Safeguard the correct image and positioning of the clinic and brand, ensuring compliance with corporate standards in all collateral and advertising materials.
**Marketing Communication**:
- Develop and execute marketing communication activities, overseeing the production of promotional materials, press kits, and coordinating press and media coverage.
- Demonstrate proficiency in e-commerce, mass communication, creative graphic design, innovative copywriting, and editing.
**Media Relations and Coordination**:
- Coordinate media interest in the clinic, ensuring regular contact with target media and appropriate responses to media requests.
- Oversee the appearance of all clinic print and electronic materials, including letterhead, logo usage, brochures, etc.
**Monitoring and Analysis**:
- Monitor marketing, communication, and public relations activities and trends as directed.
- Develop short-term and long-term plans and budgets for the marketing/communications/public relations program, monitoring progress, ensuring adherence, and evaluating performance.
**Event Management**:
- Organize and co-organize internal and external events.
- Seek potential partners for joint events.
**; Requirements**:
- Degree in Marketing, or equivalent.
- Experience in advertising and marketing in the wellness and aesthetic industry is advantageous.
- Own transportation is required.
- Strong people management, interpersonal, communication, and problem-solving skills.
- Self-motivated with a positive working attitude and the ability to foster teamwork.
- Proficient in spoken and written English; ability to communicate in Mandarin, Bahasa Malaysia, and other dialects is an added advantage.
- Proficiency in MS Office, Adobe Illustrator, Adobe Photoshop
- Willingness to handle any other ad hoc tasks assigned by management.
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