Junior Marketing Executive
2 days ago
尋找注重細節、精通技術、專注於網站管理的數位行銷專家加入我們的團隊。該職位非常適合具有行銷技術經驗並熱衷於優化網站效能和使用者體驗的候選人。
主要責任:
1、網站管理:
- 與我們的外部網站機構合作,監督網站維護、更新和改進。
- 確保網站用戶友好、移動響應且針對性能進行了最佳化。
- 排除技術問題並與機構合作及時解決。
2、行銷技術:
- 實施和管理行銷技術解決方案,例如 CRM 系統、行銷自動化工具和分析平台。
- 利用行銷技術增強用戶參與度並追蹤用戶行為以做出數據驅動的決策。
3.內容管理:
- 協助網站內容建立和更新,確保其與我們的品牌保持一致並支持行銷活動。
- 優化搜尋引擎優化和使用者體驗的內容。
4、數據分析:
- 使用各種分析工具分析網站和行銷績效數據。
- 提供見解和建議,以提高轉換率和用戶參與度。
5. 機構合作:
- 管理與我們的外部網站代理商的關係,確保專案在預算範圍內按時交付。
- 向代理團隊有效傳達公司目標和要求。
資格:
行銷、數位行銷或相關領域的學士學位。
1-2 年數位行銷經驗,重點在於網站管理和行銷技術。
精通行銷技術工具和平台,包括 CRM 系統和分析軟體。
對 SEO 原理和最佳實踐有基本了解。
出色的解決問題的能力和對細節的敏銳洞察力。
較強的溝通及專案管理能力。
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