Account Manager
6 days ago
**Responsibilities**:
- **Shopify Store Management**: Oversee and maintain our Shopify e-commerce website, including managing product listings, pricing, and inventory, to ensure the site is up-to-date, visually appealing, and user-friendly. This involves performing regular site audits, fixing any issues, and ensuring smooth functionality for customers.
- **Conversion Rate Optimization**: Continuously optimize the website for conversions by enhancing the user experience and customer journey. Use conversion rate optimization (CRO) best practices - such as A/B testing page layouts, improving site navigation, and optimizing landing pages - to turn more visitors into buyers. Ensure that the checkout process is seamless and that site content is designed to maximize sales.
- **Data Analysis & Growth**: Analyze sales reports and web analytics data (traffic sources, conversion rates, customer behavior, etc.) to identify trends and opportunities for growth. Translate data insights into actionable plans - adjusting marketing tactics, updating product placements, or introducing new strategies - in order to meet and exceed sales targets. Regularly monitor key performance indicators and prepare reports on e-commerce performance.
- **Cross-Functional Collaboration**: Collaborate with cross-functional teams and partners, such as marketing, design/creative, and product supply, to ensure the website content and promotions are aligned with overall brand campaigns and strategy. For example, coordinate the launch of new product pages with marketing initiatives and work with designers to create banner ads or graphics that enhance site appeal.
- **Website Design & Content Updates**: Update and improve the website’s design and content on an ongoing basis to keep the online store fresh, engaging, and reflective of current promotions or seasons. This includes updating homepage banners, product descriptions, and images, as well as refining the site layout for better aesthetics and usability. Ensure that all changes maintain brand consistency and improve the overall shopping experience.
- **Trend Monitoring**: Stay up-to-date with the latest e-commerce trends, Shopify platform updates, and digital marketing best practices. Proactively research new tools or features (e.g. Shopify apps, social commerce features) that could enhance our online store, and implement improvements to keep the business competitive in the online perfume market.
**Qualifications**:
- **Communication & Customer Service**: Excellent communication and interpersonal skills. Must be able to communicate clearly with remote team members or external partners, and also handle customer service interactions professionally and empathetically. Strong written communication is important for crafting product copy and marketing content, while strong verbal communication helps in coordinating with any collaborators.
- **Education**: Bachelor’s degree in Marketing, Business, or a related field is preferred (or equivalent professional experience in e-commerce and digital marketing). A strong foundation in business/marketing helps in strategic planning and understanding consumer behavior, though significant relevant experience and a proven track record can substitute for formal education.
Remuneration Details
Pay: From RM3,000.00 per month
Schedule:
- Monday to Friday
Supplemental Pay:
- Commission pay
Application Question(s):
- Able to travel to Singapore once a week
**Location**:
- Remote (required)
Willingness to travel:
- 25% (preferred)
Work Location: Remote
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