Digital Marketing Executive

1 week ago

Bukit Mertajam, Malaysia AGCO Full time

**Job Summary**:
The incumbent is to establish and lead all activities related to conceptualizing and implementing of marketing and communications strategies. Key responsibilities include to develop, implement, monitor and evaluate all digital marketing and communications campaign, coordination and executions.

**What You Will Do**
- Marketing Communications & Sales Support Activities
- Create effective, compelling positioning, messaging, and sales tools that are easily understood by customers including weekly and monthly newsletter
- Create sales-ready tools, including market-facing presentation, product video content to be used by Sales to highlight benefits and values of our products to our customers.
- To update effective digital contents and assist in driving sales.
- Articulate product and service offerings, key benefits and messages for use by sales and marketing
- Drive the promotion champions for advertising, merchandising, and trade exhibition programs.
- Evaluate the effectiveness of marketing programs and make recommendations for improvement
- Social Media posting and traffic analysis
- Marketing & event material sourcing
- Evaluate the effectiveness of marketing programs and make recommendations for improvement
**What You Will Bring**
Proficient writing and speaking ability in English and Mandarin.
- Strong in task management, execution, organizing and marketing plan.
- Sufficient design knowledge: Adobe Illustrator/Photoshop, photography, Video Shooting and Adobe Premier
- 3 years’ experience in marketing content generation
- Familiar with Google Analytics, Content Management, Social Media, and SEO
**Who You Are**
- Customer focus
- Compelling Communication
- Good planning and organizational skills.
- Cultural awareness.
- Strong team player.
- Ability to communicate with people from all functions within the company
**Travel**
- Yes, 5%

AGCO is a global leader in the design, manufacture and distribution of agricultural engineering with a portfolio of exciting international brands which deliver solutions to farmers in 140 countries through a full line offer from tractors and combine harvesters to protein production systems and smart farming software solutions - to an environment where the future is happening now.

Join us as we bring agriculture into the future. Experience our global diversity and enterprising spirit while helping us create innovative technologies and a positive impact that helps feed the world’s nearly 8 billion people.

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