Marketing Executive
1 week ago
**Responsibilities**
- Plan, execute, and oversee comprehensive online and offline campaigns, including advertising and communication initiatives (across social media, television, etc.), exhibitions, and promotional events.
- Identify new opportunities for market expansion and growth, both domestically and internationally, and contribute to the development of market entry plans.
- Conduct thorough market research and analysis to assess emerging trends, enhance brand awareness, and evaluate competitive landscapes.
- Initiate and oversee surveys aimed at understanding customer preferences and loyalty.
- Develop and nurture partnerships with key industry influencers, associations, and organizations to expand the brand's reach and credibility.
- Cultivate and maintain relationships with suppliers, media vendors, publishers, and other relevant stakeholders to foster collaboration in promotional endeavors.
- Utilize diverse metrics to monitor the progress of campaigns and deliver performance reports.
- Collaborate closely with managers to develop budgets and meticulously track expenses.
- Engage in seamless communication with internal and outsourced teams and stakeholders.
- Collaborate with cross-functional teams, including sales, design, and product, to align marketing strategies with overall business objectives.
- Demonstrate the ability to work autonomously while also contributing effectively within a team.
Undertake miscellaneous tasks as assigned by superiors or management on an ad-hoc basis.
**Job Requirements**
Marketing/ Commerce/ Mass Comm or equivalent.
- Minimum 2 or 3 years working experience preferably in Marketing
with a mix of digital, offline, brand, performance marketing.
- Experience in F&B, lifestyle, e-commerce business is highly desired.
- Good understanding of market research techniques, data analysis and
statistics methods.
- Thorough knowledge of strategic planning principles and marketing best
Practices.
- Excellent communication skills and able to multitask.
- Strong organizational and time-management abilities.
- Creativity and commercial awareness.
- Chinese is preferable.
Pay: RM2,500.00 - RM3,500.00 per month
**Benefits**:
- Maternity leave
- Meal allowance
Schedule:
- Monday to Friday
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