Mandarin Speaking Chief Marketing Officer

1 week ago


Bangsar South, Malaysia JEV Management & Trading Full time

**Key Responsibilities**:
**A.Strategic Marketing Leadership**
- Develop and implement comprehensive marketing strategies to support project launches, ongoing sales, and corporate branding.
- Conduct market research and analysis to identify trends, customer needs, competitor activities, and opportunities for innovation.
- Collaborate closely with the CEO and project teams to align marketing initiatives with overall business objectives.

**B.Brand Management & Positioning**
- Lead the brand strategy to ensure a consistent, powerful corporate and project branding across all channels.
- Oversee the development of project branding, marketing collaterals, digital presence, and event marketing.
- Safeguard the company's brand reputation across all touchpoints.

**C.Sales Enablement**
- Work with Sales leadership to develop marketing campaigns that drive qualified leads and support sales conversions.
- Analyze customer journey and implement effective lead nurturing strategies through CRM systems.
- Support sales teams with materials, presentations, and events to maximize project take-up rates.

**E.Digital & Traditional Marketing**
- Oversee performance marketing (paid search, display, SEO/SEM), social media, website management, and content marketing strategies.
- Manage traditional marketing initiatives including brochures, print ads, billboards, roadshows, and media relations.
- Leverage technology and data analytics to measure and optimize campaign performance.

**F.Team Leadership**
- Build, mentor, and lead a high-performing marketing team including branding, digital, creative, and communications units.
- Manage external agencies, PR firms, creative vendors, and consultants as necessary.

**G.Budget Management**
- Develop and manage the marketing budget, ensuring cost-effectiveness and ROI across all activities.
- Monitor spending and allocate resources effectively based on project priorities

**Requirements**:

- Bachelor’s Degree or higher in Marketing, Business Administration, Communications, or related fields.
- Minimum 15 years of marketing experience, with at least 8 years in a leadership role within property development or real estate.
- Strong understanding of property development sales cycles, buyer behavior, and market dynamics.
- Proven track record in successful project launches, branding campaigns, and lead generation.
- Excellent leadership, communication, and project management skills.
- Strong analytical abilities and experience with marketing performance metrics.
- Creative, strategic thinker with the ability to drive innovation and adapt to changing market conditions.

Pay: RM20,000.00 - RM30,000.00 per month

**Education**:

- Bachelor's (required)

**Experience**:

- leadership role: 8 years (required)

Work Location: In person



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