E-Commerce & Digital Marketing Executive

2 days ago

Damansara, Malaysia KUEMUE TECHNOLOGY SDN. BHD. Full time 24,000 - 34,800 per year

Key Responsibilities

E-commerce & Digital Marketing (60%)

  • E-commerce Platform Management: Oversee and optimize KueMue's presence on our website and platforms such as Shopee, Lazada, and TikTok Shop. Manage product listings, pricing, inventory, and promotions.
  • Website Development Coordination: Collaborate with web developers (in-house or outsourced) to ensure the company's website is user-friendly, fully functional, and optimized for sales.
  • Digital Marketing Campaigns: Plan and execute targeted digital marketing campaigns across social media, email marketing, and paid advertising (Google Ads, Facebook Ads, etc.) to drive traffic, engagement, and conversions.
  • Content Creation: Develop and coordinate content creation (posts, videos, graphics) for social media, product listings, and promotional materials.
  • SEO & Analytics: Implement SEO strategies to improve online visibility and monitor performance metrics (Google Analytics, Facebook Insights) to assess and optimize campaign effectiveness.
  • Email Marketing: Manage email marketing campaigns to build relationships with customers, engage leads, and boost sales.

Business Development (40%)

  • Partnership Development: Identify and establish partnerships with relevant brands, influencers, and affiliates to expand KueMue's market reach.
  • Affiliate & Agent Management: Lead and manage the company's affiliate and agentship programs, driving engagement and fostering sales growth.
  • Pre-Launch Sales Strategy: Work on developing sales strategies leading up to the product launch, including identifying target markets and building pre-launch buzz.
  • Lead Generation & Networking: Research and approach potential B2B partners, distributors, or resellers to explore new business opportunities.
  • Customer Relationship Management: Build and maintain strong relationships with key stakeholders, potential clients, and customers to drive repeat business and long-term growth.

Requirements

  • Education: Bachelor's degree in Marketing, Business Administration, E-commerce, or a related field.
  • Experience: Minimum 2-3 years of experience in e-commerce, digital marketing, or business development.
  • Proven experience in managing e-commerce platforms (Shopee, Lazada, Shopify, etc.).
  • Experience running digital marketing campaigns across various channels (SEO, social media, paid ads).

Skills:

  • Strong project management skills, with the ability to juggle multiple tasks and priorities.
  • Solid knowledge of e-commerce tools, marketing analytics, and SEO best practices.
  • Strong business development skills, with the ability to identify growth opportunities and form strategic partnerships.
  • Excellent communication and interpersonal skills.
  • Creative and innovative mindset, with the ability to solve problems proactively.
  • Basic understanding of web development processes (preferably WordPress/Shopify).

Nice to Have

  • Experience working with startups or in fast-paced environments.
  • Familiarity with tools like Mailchimp, Google Ads, Facebook Ads Manager, and Canva.
  • Basic understanding of product packaging and design.

Job Type: Full-time

Pay: RM2, RM2,900.00 per month

Benefits:

  • Opportunities for promotion
  • Professional development

Work Location: In person

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