Marketing Executive
2 weeks ago
- Hiring: Social Content Creator who can make 20 seconds feel like a day at the Park.
- Be our on-ride filmmaker: turn squeals, parades & pool splashes into scroll-stoppers.
- We need a creator who makes families say "Let's go this weekend."
- Seeking a mini-influencer with big ideas—film, edit, ship, repeat.
- Come capture the LEGOLAND day-out feeling—and grow our fans while you're at it.
Job: Social Content Creator & Storyteller (On-site, Johor)
Mission: Own the concept→shoot→edit→publish loop for short-form content that grows reach, engagement, and park visitation across IG/TikTok/FB/YouTube Shorts.
What you'll do
- Lead a rolling 6–8 week content slate; write hooks, shot lists, and publish natively, fast.
- Film across Theme Park, Water Park & Hotel (POVs, reactions, parades, behind-the-scenes).
- Edit for watch time (captions, sound, pacing, covers); ship same-day when needed.
- Host or direct on-camera talent; launch UGC prompts and micro-creator collabs.
- Track performance weekly (watch time, saves, shares, CTR) and iterate.
- Cover key moments: school holidays, events, park activations.
- Partner with Marketing/PR/Guest Services to keep stories guest-first and brand-safe.
What you've done
- 2–5 years creating short-form video for a brand/media/agency—or as a serious creator.
- Portfolio that proves you can concept, shoot, edit, and grow channels.
- Comfortable on camera or directing talent; strong field production chops.
- Hands-on with mobile rigs (gimbal/mic) and CapCut/Premiere; basic motion/graphics.
- Data-curious: you've A/B tested hooks/lengths and changed course based on results.
Job Type: Full-time
Work Location: In person
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