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Assistant Sales Manager

2 weeks ago

Kuala Lumpur, Kuala Lumpur, Malaysia Informa Markets Full time 80,000 - 120,000 per year

Informa Markets, a division within Informa, creates global platforms for industries. We organise over 500 large-scale branded and transaction-oriented events in 14 specialist markets. These are typically not-to-be-missed annual events where buyers and sellers build relationships, see and show products and do business.

We also provide year-round online platforms where companies showcase their businesses and products and buyers conduct research, generating valuable leads, and we provide data and digital content that supports the flow of knowledge and transactions in markets.

Job Description

This role is based in our Sunway Visio Tower office.

The role

We are looking for a sales professional to join our dynamic Malaysia team to drive revenue generation across the Asia Water portfolio at Informa Markets Malaysia, managing sales to diverse customer tiers. This pivotal role balances customer retention, growth initiatives, and new business development—the cornerstones of our success. You'll serve as a crucial connection between our customers and our global network, understanding client needs and translating them into tailored solutions that drive mutual success in the water industry marketplace.

From advanced water treatment processes to smart water management systems, the innovations showcased at ASIAWATER exemplify the transformative potential of technology in revolutionizing the way we manage, conserve, and utilize our precious water resources. ASIAWATER encapsulates the urgency with which we must confront the profound challenges posed by climate change to our water security.

Key Responsibilities

Sales and Revenue Management

  • Meet or exceed revenue targets for assigned accounts through sales (digital, booth, sponsorship/advertisement and fully integrated packages)
  • Execute assigned sales campaigns against accounts, products, and revenue targets in line with sales plan
  • Support on-site re-booking of existing customer accounts, aligned with event allocation and sales targets
  • Leverage understanding of customer buying trends to help develop sales plans and approaches

Business Development and Client Acquisition

  • Prospect and close new business opportunities inside and outside existing client base through cold calling and follow-up calling
  • Sell to new, existing/lapsed, and lost customer accounts by engaging in conversations and creating compelling proposals while guiding clients through the buying process
  • Take initiative to independently mine data using critical thinking to acquire new accounts for new sales

Client Communication and Presentations

  • Prepare effective sales presentations, including input for newly created profiles
  • Distribute customer insight and marketing information to the marketing team

Account Management and CRM

  • Maintain accurate pipeline, sales activity, and customer information within Salesforce (CRM system)
  • Manage the handover of sale information and customer requirements (via Salesforce) to the event Operations and Brand teams

Qualifications

Education & Experience

  • Degree holder in Communications, Marketing, Business or related field; or equivalent with 3-5 years sales/tele-sales experience (proven sales track record)
  • Experience in handling categories such as Asia Water is a definite advantage
  • Experience in using Salesforce CRM system desired

Technical Skills

  • Fluent English - speaking and writing, required to proof-read sales material, brochures and promotional content
  • Proficient with Microsoft Excel and PowerPoint
  • Excellent in interpersonal, negotiation and presentation skills

Personal Attributes

  • Confident, aggressive, pleasant and able to work under pressure
  • Must be self-motivated, sales-driven and able to work independently as well as part of a team
  • Passionate towards sales, dedicated to achieve personal sales target

Additional Requirements

  • Required to travel occasionally

Additional Information

We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. Here's some of what you can expect when you join us. But don't just take our word for it – see what our colleagues have to say at

Our benefits include:

  • Great community:
    a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active diversity and inclusion networks
  • Broader impact:
    take up to four days per year to volunteer, with charity match funding available too
  • Career opportunity:
    the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it's time for the next step, we encourage and support internal job moves
  • Time out:
    annual leave plus a birthday leave day and the chance to work from (almost) anywhere for up to four weeks a year
  • A flexible range of personal benefits to choose from, plus company funded private medical cover
  • A ShareMatch scheme that allows you to become an Informa shareholder with free matching shares
  • Strong wellbeing support through EAP assistance, mental health first aiders and more
  • Recognition for great work, with global awards and kudos programmes
  • As an international company, the chance to collaborate with teams around the world

We're not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most – although not all – of the skills and experience listed, we welcome your application.

If you would like to request reasonable adjustments or accommodations to assist your participation in the hiring process and, or in the advertised position, please inform the appropriate Talent Acquisition Partner for the role once they have been in touch. Your request will be reviewed and considered in confidence.

At Informa, you'll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses, including all of those protected by law. Ask us or see our website for full information.

See how Informa handles your personal data when you apply for a job here.