KOL & Influencer Marketing Senior Executive

5 days ago

Kuala Lumpur, Kuala Lumpur, Malaysia MJ HEALTH SCREENING CENTER SDN BHD Full time

About Torras Malaysia

Torras Malaysia represents the regional presence of Torras, a global technology brand originating from Shenzhen, China. Established in 2012, Torras is well-known for its innovative consumer electronics and premium mobile accessories, including smartphone cases, screen protectors, charging devices, and other lifestyle technology products.

In Malaysia, Torras focuses on delivering high-quality, design-driven tech accessories that combine functionality with modern aesthetics. The brand actively engages with customers through major e-commerce and social media platforms, including TikTok Shop Malaysia, where it offers a wide range of products tailored for local consumers.

We're looking for a Senior KOL & Influencer Marketing Executive to manage our influencer network, campaign collaborations, and social activations.

This role sits within the Marketing & Business Development team and works closely with digital, brand, and sales functions to ensure KOL campaigns drive awareness, engagement, and real market results.

What You'll Do

  • Influencer Outreach & Development

Responsible for identifying, screening, and inviting TikTok creators that align with the store's brand positioning and product needs, and establishing long-term collaboration relationships.

  • Collaboration Communication & Follow-up

Communicate with influencers on collaboration details, including partnership formats, product promotion plans, and video content ideas. Ensure smooth cooperation, follow up on progress, and resolve any issues that arise during the collaboration process.

  • Influencer Relationship Management

Maintain regular communication and engagement with influencers to build strong relationships, enhance loyalty, and encourage long-term collaboration.

  • Performance Evaluation

Evaluate the effectiveness of influencer campaigns by analyzing the performance data of different influencers and content types. Provide insights and data support for future collaborations and content strategies.

  • Data Monitoring & Strategy Optimization

Continuously optimize influencer collaboration strategies, product selection, and content creation based on data analysis to improve store performance and achieve sustainable business growth.

Job Types: Full-time, Permanent

Pay: From RM4,500.00 per month

Benefits:

  • Flexible schedule
  • Opportunities for promotion
  • Professional development

Language:

  • Mandarin (Preferred)

Work Location: In person

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