Senior Content Specialist

2 days ago

Petaling Jaya, Selangor, Malaysia Dancom Group Full time 60,000 - 80,000 per year

Who We Are:

Dancom, headquartered in Petaling Jaya, is an enabler of market growth and expansion for premium lifestyle brands. Working alongside brand partners such as Apple, Dyson, Hotlink and JURA, Dancom enables business growth through its combination of end-to-end sales & marketing, retail operations, sales, as well as logistics enablement. This position will see you participate in the shaping of both internal and external brand communications across our diverse brand portfolios. Join our team and be a part of our exciting journey

Why Join Us?

At Dancom, we offer more than just a job and we provide a platform for professional growth and development.

  • Dynamic Working Environment: Join a team that encourages and celebrates creativity, collaboration and a spirit to test and learn.
  • Career Development Opportunities: We are nothing without our people, and we believe in investing in our talent. As such, we make sure you have access to various programs and career advancement paths, as well as having a voice in having the professional and personal well-being path you desire.
  • Access to Exciting Brand Marketing Opportunities: You'd be part of a larger marketing agenda, shaping the future of some of the country's most exciting premium brands, and have a stake in its success. Everyone matters here.

What you'll be doing:

  • Content Strategy Development: Plan and implement content strategies aligned with business goals.
  • Content Creation: Produce and publish engaging content across various social media platforms, including text, images, and videos (internally & externally).
  • Community Management: Interact with followers, respond to comments and messages, and foster a sense of community using the determined Brand Voice.
  • Analytics and Reporting: Monitor social media metrics and analyse performance to optimize strategies and report on the effectiveness of campaigns.
  • Trend Analysis: Stay updated on the latest social media trends and best practices to keep the company's social media presence relevant and effective.
  • Collaboration: Work with other departments to manage the company's social platform reputation, coordinate marketing efforts, and ensure brand consistency.

What we're looking for:

  • Bachelor's degree in Marketing, Communications, or related field.
  • Proven experience as a Social Media Marketing Specialist or similar role, with a strong understanding of social media platforms and their unique algorithms.
  • Excellent copywriting and visual content creation skills, with the ability to develop compelling, on-brand social media posts.
  • Strong analytical skills, with the ability to interpret social media metrics and use data to inform strategy.
  • Good photography skills and a strong visual eye, with experience shooting and curating tasteful, on-brand images for social media will be a significant advantage.
  • Familiarity with digital advertising and paid social media campaigns is an added advantage, but not a prerequisite.
  • Creative mindset and the ability to think outside the box to develop innovative content creation ideas.
  • Strong time management and multitasking skills to manage multiple campaigns simultaneously.

Apply now to become our next Content Specialist and help us take our brand presence to new heights

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