Business Development Manager
1 week ago
About Us
We are a leading e-commerce agency based in Kuala Lumpur, specializing in end-to-end e-commerce operations for brands across Southeast Asia. Our core focus is empowering brands to thrive on major platforms through strategic content, data-driven optimization, and seamless operational support. We're now seeking a dynamic Business Development Executive to join our team, with a focus on leveraging content strategy to drive brand partnerships.
Role Overview
This role is centered on developing and executing content-driven strategies to forge and grow brand partnerships—*no prior sales experience required*. You'll be the bridge between our agency and brands, using your expertise in e-commerce content planning to design tailored strategies that align with platform dynamics and brand goals. Your work will directly contribute to scaling our clients' presence on key e-commerce platforms.
Key Responsibilities
- Collaborate with brands to design customized e-commerce content strategies, leveraging platform-specific features (e.g., TikTok's short-video trends, Lazada/Shopee's product listing optimization, live-stream dynamics).
- Analyze platform trends (TikTok, Lazada, Shopee) and user behavior to recommend data-backed content tactics that boost brand visibility, engagement, and conversions.
- Partner with internal teams (operations, creative, analytics) to translate strategy into actionable plans, ensuring seamless execution of content campaigns for clients.
- Build and nurture long-term relationships with brands, understanding their evolving needs and proactively proposing strategy adjustments to drive growth.
- Document and share insights on content performance, platform updates, and industry best practices to refine our service offerings.
What We're Looking For
- 1+ years of experience in e-commerce content strategy/ planning
(e.g., designing content calendars, optimizing product stories, crafting live-stream scripts, or leveraging platform algorithms). - Familiarity with
TikTok, Lazada, and Shopee
(platform rules, content trends, and operational nuances) is strongly preferred. - Fluency in
Mandarin, English, and Malay
(verbal and written) to communicate effectively with brands, internal teams, and platform stakeholders. - Strong strategic thinking and creativity, with a track record of using content to solve e-commerce challenges (e.g., low conversion rates, weak brand awareness).
- Excellent collaboration skills—you'll work closely with cross-functional teams to turn strategy into results.
- No sales experience required
—we prioritize expertise in content strategy over traditional sales backgrounds.
What We Offer
- Competitive base salary + performance-based bonuses (industry-leading structure).
- Monthly expense allowance for BD-related costs.
- Perfect attendance bonus (RM200/month for full attendance).
- Quarterly promotion opportunities based on performance.
- Flexible work environment with a focus on growth and skill development.
- Observance of Malaysian public holidays.
If you're passionate about e-commerce content strategy and eager to drive brand success on Southeast Asia's top platforms, we'd love to hear from you Apply now with your resume and a brief note on your experience with e-commerce content planning.
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