Sales Manager – Banquets

5 days ago


Subang Jaya Selangor, Malaysia OYO Malaysia Full time

Position Overview

The Sales Manager – Banquets is responsible for driving revenue growth through the proactive sales and marketing of banquet facilities, event spaces, and catering services. This role focuses on building relationships with corporate clients, wedding planners, social organizers, and event professionals to secure bookings for conferences, weddings, galas, meetings, and private functions. The ideal candidate is a results-oriented sales professional with a passion for hospitality and a proven track record in event sales.

Key Responsibilities :

  • Prospecting & Lead Generation: Identify and target new business opportunities through cold calling, networking events, site visits, trade shows, and digital outreach.
  • Client Relationship Management: Build and maintain long-term relationships with corporate accounts, wedding planners, associations, and social clients.
  • Sales Presentations & Proposals: Conduct venue tours, create customized proposals, menus, and event packages tailored to client needs and budgets.
  • Contract Negotiation & Closing: Negotiate pricing, terms, and contracts while maximizing revenue per event and upselling ancillary services (AV, décor, entertainment, etc.).
  • Revenue Targets: Achieve or exceed monthly, quarterly, and annual sales goals for banquet and catering revenue.
  • Collaboration with Operations: Partner with the banquet operations, culinary, and event planning teams to ensure seamless execution and client satisfaction.
  • Market Analysis: Monitor competitor offerings, industry trends, and pricing strategies to maintain a competitive edge.
  • CRM Management: Maintain accurate records of leads, bookings, and client interactions in the hotel's CRM system (e.g., Delphi, Salesforce).
  • Marketing Support: Contribute to promotional campaigns, social media content, and e-mail marketing initiatives targeting the events sector.
  • Site Inspections & FAM Trips: Host client site visits and coordinate familiarization trips for meeting planners and decision-makers.

Qualification :

  • Minimum 3–5 years experience in banquet, event, or hotel sales.
  • Strong negotiation and presentation skills.
  • Proven track record of achieving sales targets.
  • Excellent communication and client relationship management.


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