Business Development Manager
4 hours ago
Job responsibilities:
- To strategize and implement Agency Sales Strategic House on 4 critical pillars; Win with Consumer (as a Distributor), Win with Customer (Principals), Operational Excellence (Internal) and People Excellence. (People Capability)
- To drive Agency sales growth strategies and execute the 360 implementations for Principal Brands that encompasses full PDCA cycle of accountability (within contacted accountabilities); Plan, Develop, Control and Action to ensure the achievement of short-term deliverables and objective of Agency Sales.
- To develop and cultivate relationships with business partners (principals) for long terms business sustainability in revenue and profit.
- To identify new business opportunities, engage new prospects that will deliver both revenue and net profit gain, leveraging from company current core competencies, cost advantage and or new revenue stream that enhance company core competencies.
- To deliver annual sales target within trade spent and ROI approved.
- To demonstrate ownership of annual sales, financial targets and sales enablers targets.
- To keep abreast of industry specific trends and landscapes of retail and consumer goods
- To prepare Annual Budget and Target KPI setting, and successfully obtain approval from Management.
- To implement 4 Pillar strategies through clear action plan that Retain Principals, Acquire Principles, Cost Effective and Efficient Agency Operations and Business Development Skill and Knowledge.
- To Identify and research potential principals for new business, that maximizes company sales & supply chain operations and lower cost to sell and serve.
- To develop and maintain client relationships for long term benefits
- To negotiate contract terms/renewals with principles and communicate with stakeholders
- To monitor all executions to ensure contracts are discharged as agreed
- To gather useful information and in the know about market, retail and competitor.
- To create and implement approved processes and policies for Agency Sales.
- To track and report sales performances and related KPIs
- To ensure all claims are submitted to principles with 100% claimed successfully.
- To evaluate product distribution activities to achieve and maintain the maximum weighted distribution.
- To evaluate product shelf presence for maximum visibility that promotes off takes.
- To evaluate effectiveness of trade spent, displays, promotions and sales incentives.
- To provide 3 months rolling sales forecast within forecast accuracy and stock holding days targets.
- To monitor and track closely on sale related spending and sales discount are corresponding to revenue, as approved.
- To conduct effective periodic business review with all principals, without fail.
- To work closely with all stakeholders to achieve agency revenue and profit goals
- Any other additional responsibilities assigned by superior and or Management
Requirements:
- Min 10 years of working experience in FMCG, with agency and people manager experience.
- Min Degree in Business Administration, Marketing/Sales, Economics or equivalent
- Fluency in English, Malay, Mandarin and major dialects
- Familiar with Bi Tool, advance in excel and PowerPoint
- High Business acumen and strong P&L comprehension
- Strong work ethics, analytical capability and problem solver
- Strong communication skill, both written and verbal
- Strong interpersonal skill and demonstrate ability to work effectively with others in a team
- Sales Management experience in Distributive Trade, Key Account Management, Sales Operations will be of added advantage
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