Social Media Operations

1 day ago


Bukit Bintang Kuala Lumpur, Malaysia Thx Infinity Sdn Bhd Full time 60,000 per year
(Urgent Hiring) 紧急招聘

Position : Senior Social Media Operation & Management Specialist / 资深社交媒体运营与推广专员

Office Location : Kuala Lumpur

Working Hour : 5天班

Salary Offer :RM Rm6000 (Based on experiences)

岗位职责
  • 制定并执行社交媒体运营策略,提高品牌在 TikTok、Instagram、Facebook、X、YouTube 等平台的知名度、互动率与转化率。
  • 策划、制作并发布高质量的内容(图文、短视频、视觉设计等),确保符合品牌调性与营销目标。
  • 监测社交媒体趋势、竞争对手动态、行业热点及新兴平台,寻找增长机会。
  • 管理社媒账号的日常运营,包括内容排程发布、评论与私信回复、维护用户活跃度与社区氛围。
  • 与市场、设计、产品团队合作,统筹策划推广活动及内容创作。
  • 使用社媒分析工具跟踪与评估运营数据,定期输出报告,并基于数据提出优化建议。
  • 与 KOL/网红合作,进行内容共创、推广活动策划与执行。
  • 协助管理主要社交媒体平台的广告投放,并根据效果进行优化,支持营销目标达成。
任职要求
  • 市场营销、传播学、媒体或相关专业本科及以上学历。
  • 1–3 年社交媒体运营、数字营销或内容创作相关经验(具海外经验者优先)。
  • 熟悉主要社交媒体平台逻辑、内容趋势及数字营销方法。
  • 具备优秀的文案撰写与内容表达能力;可创作高质量的中英文内容(如岗位要求双语)。
  • 熟悉社媒分析工具(如 Meta Business Suite、TikTok Analytics、Google Analytics)。
  • 具备创意、细心、主动性强,能在快节奏工作环境中高效协作。
  • 具备视频剪辑或平面设计能力(如 Canva、CapCut、Adobe 套件)者优先。
加分项(可选)
  • 具达人/KOL 合作经验或跨境品牌社媒管理经验。
  • 熟悉 SEO/SEM、电邮营销或其他数字营销策略。
  • 能独立策划并执行具有明确产出与效果的社媒活动。


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