Assistant Digital Marketing Manager

2 days ago

Petaling Jaya, Selangor, Malaysia Emerico Sdn Bhd Full time $60,000 - $120,000 per year

Required Skills:

  1. Excellent proficiency in English and Bahasa Malaysia (both written and verbal).
  2. Strong interpersonal and communication skills with a confident and positive attitude.
  3. Strong project management skills with attention to timelines and deliverables.
  4. High resilience and ability to perform effectively under pressure.
  5. Strategic mindset with instinctive awareness of future product trends and opportunities.
  6. Experience in international market penetration and expansion strategies.
  7. Strong analytical and problem-solving skills to interpret market data and performance metrics.
  8. Excellent listening and consumer insight interpretation skills to respond effectively to market research results.
  9. Deadline-driven and able to thrive in a fast-paced environment.
  10. Excellent presentation and storytelling skills for both internal and external audiences.
  11. Continuous awareness of competitor activities, market dynamics, and emerging digital trends.
  12. Strong interest and experience in product marketing and brand management.
  13. Knowledge in AI-assisted marketing tools or marketing automation workflows will be considered a plus.

Job Description:

  1. Plan, develop, and execute digital marketing strategies to enhance brand visibility, lead generation, and customer engagement.
  2. Identify and capitalize on market opportunities to support product and business growth.
  3. Conceptualize and lead marketing campaigns, from ideation through implementation and performance analysis.
  4. Maintain and strengthen brand presence through consistent, impactful marketing communications.
  5. Conduct market research and competitor analysis to guide marketing and product positioning.
  6. Collaborate with cross-functional teams (Sales, R&D, Product, and Creative) to align marketing initiatives with company objectives.
  7. Manage external marketing partners including advertising agencies, digital marketing firms, and production vendors.
  8. Develop and enforce brand standards and usage guidelines across all platforms and media.
  9. Ensure integration and consistency of messaging across digital and offline campaigns.
  10. Work closely with the Sales and Product Development teams to ensure packaging, communication, and digital presence support product objectives.
  11. Prepare marketing reports, creative briefs, and performance summaries for management review.
  12. Drive digitalization and automation of marketing processes to improve efficiency and scalability.
  13. Support international marketing initiatives and roadshows, ensuring brand alignment and measurable outcomes.
  14. Continuously explore new digital marketing trends, tools, and channels to optimize performance and ROI.

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