Zero Waste Campaigner
1 week ago
Position Summary
Join our dynamic team in Kuala Lumpur, with potential activities extending throughout the region as needed. This role is not just about leading campaigns; it's about building a movement.
You will spearhead initiatives that are deeply connected to the audience's values, aiming to transform public involvement with environmental challenges into visible, impactful actions.
As the face and voice of Greenpeace Malaysia's zero waste campaigns, you will play a crucial role in enhancing the relevance, trust, and recognition of Greenpeace in Malaysia.
It is expected that you will be campaigning on zero waste, plastics reduction and sustainable food issues with the role moving between campaign, research, strategic development, direct campaigning and communications depending on situational needs as directed by the Senior Programme Manager.
We offer extensive opportunities for professional development within our global organization, encouraging our team members to evolve continuously and contribute effectively.
By joining us, you will not only accelerate your career but also amplify our collective positive impact on the global environment.
Duties and Responsibilities:
- Purpose.
Conceptual.
- Drive the development and execution of our Zero Waste campaign strategy that is deeply rooted in audience research and engagement principles. Focus on crafting campaigns that resonate with our audiences values, encouraging them to experience and recognize the impact of their activism through tangible successes.
- Collaborate with Fundraising team to cocreate opportunities for our audience to meaningfully participate in the zero waste campaign, contributing to the breadth and depth of Greenpeace Malaysia's Integrated Supporter Journey.
- Maintain a working knowledge of political, legislature, regulatory and economic frameworks relevant to the zero waste campaign, engage diverse stakeholders in the spaces of power to cocreate a plastic free future.
Applied
- Participate and lead in campaign discussion, planning and implementation of campaign strategies, event planning, media and communication strategies within Greenpeace Malaysia office, Greenpeace Southeast Asia (GPSEA), with other Greenpeace offices and with Greenpeace International (GPI). This will include both written and verbal discussions as well as attendance at specific meetings.
- Maintain a working knowledge of technical information related to zero waste, plastics and sustainable food and be able to present the information to a variety of audiences within and outside Malaysia.
- Collaborate with engagement and fundraising teams to deliver compelling narratives and meaningful interventions that connect with and mobilise our shared country audience by aligning with their intrinsic motivations and demonstrating realworld outcomes.
2. Engagement.
Internal.
- Participate in regular progress reviews and evaluations of the campaignrelated projects and activities, to refine and enhance the reach and effectiveness of campaigns. Use insights from ongoing audience research to adapt strategies.
- Coordinate information flow within the Greenpeace Malaysia team and supporters, the zero waste movement, and with relevant Greenpeace International units and national regional offices.
- Work with Public Engagement Team to organise and oversee the work of campaign volunteers, interns and external contractors when directed.
External.
- Act as spokesperson and face of the campaign, represent Greenpeace and the campaign on online channels and at relevant national and regional public events, activist meetings/groups, and gatherings of political decision makers, local citizens and other affected communities.
- Consistently update and maintain a strong grasp of technical information, ensuring you can effectively communicate complex concepts in clear, accessible language to diverse audiences.
- Engage in critical national and regional political and other fora relevant to the campaign.
- Develop proactive relationships with relevant media to increase campaign outreach as spokesperson.
- Collaborate with the communications focal points to develop your projects engagement strategies. Assist in preparing media, offline and online materials relevant to the campaign, including social media posts, video content, national press releases, opeds, Q&As, brochures, briefing papers, reports, blogs, etc, and provide assistance in the formulation of regional and international materials when necessary.
- Lead the development of and Direct, organise and participate in nonviolent, creative direct actions that resonate with our audience to support and advance campaign goals
3. Delivery.
Timeliness.
- Keep the Senior Programme Manager informed of activities in the campaign (including preparation of long term plans, monthly rep
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