B2b Marketing Specialist

3 weeks ago


Kuala Lumpur, Malaysia Sqkii Full time

**Want to dish out money to the people?**
- We’ve got an opening._

Sqkii is known for our flagship #HuntTheMouse campaign that gives away cold, hard cash to players who find hidden coins. If you’ve seen Singaporeans squatting in random spots, walking around with metal detectors, or sticking their heads under tablesyou’ve probably seen one of our games in action. Besides our hunts, we also create custom games that bring players on other real life adventures and virtual journeys through their mobile screens — they’re also super cool, just ask the mouse.

Right now, we’re bringing #HuntTheMouse beyond the shores of Singapore to other cities across Asia-Pacific. We visited 5 cities in just Q2 2023 alone, and oh boy do we have big plans ahead. Big plans = bigger team, so we’re on the hunt (ha) for someone who wants to hop onto this thrilling ride.

As our B2B Marketing Specialist, you'll be pivotal in our Business Development strategy to attract B2B prospects, particularly consumer brands, using a pull approach. Your mission is to amplify Sqkii's digital presence and engagement across our company website and social media platforms to become the go-to gamification marketing leader. We’re open to ideas from literally anyone in the team, so be prepared to go wild, challenge, and be challenged on this journey. If you’re proactive, creative, and can conjure worlds with just your pen (or keyboard), we would absolutely love to meet you.

By the way, you’ll be working with our Junior Chief of Staff and the rest of the business development team to shoutout Sqkii’s exciting work with the rest of the world. They’re a friendly bunch and they love stories, so hit us up with your best ones — send over any writing samples you have when applying

See below for more details and hit us up for a chat anytime.
- P.S. We work on a fully remote arrangement, so no one’s gonna know if you’re creating content in your childhood pyjamas._
- P.P.S. After you’ve applied, we’ll send over some secret tasks for you to try your hand at before we arrange for a virtual chat_

**What you’ll be doing**:

- Championing the usage of LinkedIn Ads and cultivating Sqkii’s LinkedIn presence
- Creating clear and engaging content, including gamification case studies and thought leadership pieces, to build Sqkii’s brand identity
- Acting as the guardian of Sqkii’s brand voice across various corporate channels
- Analysing data and insights to improve the effectiveness of different B2B marketing campaigns

**What you’ll need**:

- At least 1 year of experience in digital marketing and content creation, LinkedIn and website management preferred
- Excellent written and verbal communication skills in English, with an ability to create compelling content (specifically copywriting)
- Excellent organisation and time management abilities
- A proactive, results-driven mindset, with an emphasis on achieving measurable outcomes
- Self-motivated with high attention to details
- A love of mobile games or understanding of game mechanics is a plus

**Job Types**: Full-time, Permanent

Pay: RM3,000.00 - RM5,000.00 per month

**Benefits**:

- Work from home

Schedule:

- Monday to Friday

**Education**:

- Diploma/Advanced Diploma (preferred)

**Experience**:

- Copywriting: 1 year (required)
- Digital Marketing: 1 year (required)



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