Business Development Officer

7 months ago


Ara Damansara, Malaysia Panji Prisma Sdn Bhd Full time

We are looking for Business Development Officer in food & beverage line who typically has responsibilities that focus on expanding the business, improving profitability, and enhancing the market presence of the company's F&B products and services. Here's a comprehensive job description for this role:
The F&B Business Development Officer will be responsible for identifying new business opportunities, building and maintaining client relationships, and driving growth strategies within the food and beverage sector. This role involves market analysis, strategic planning, and collaboration with various departments to ensure business objectives are met.

**Key Responsibilities**

1. Strategic Planning and Development
- Develop and execute strategic plans to achieve corporate goals and objectives.
- Identify market opportunities and trends to inform business strategy.
- Conduct competitive analysis and market research to support strategic decisions.

2. Franchise Development
- Lead the process of identifying and onboarding new franchisees.
- Develop and manage franchise recruitment strategies and promotional materials.
- Ensure compliance with franchise agreements and company standards.

3. Marketing and Brand Management
- Develop and implement comprehensive marketing plans to enhance brand awareness and drive sales.
- Manage marketing campaigns across various channels, including digital, social media, and traditional media.
- Oversee the creation and distribution of marketing materials and content.

4. Financial Planning and Analysis
- Prepare budgets and forecasts for marketing and franchise operations.
- Monitor and analyze financial performance of marketing initiatives and franchise operations.
- Provide regular reports and insights to senior management.

5. Operational Support
- Work with cross-functional teams to ensure smooth operations of franchise units.
- Develop and implement training programs for franchisees and their staff.
- Provide ongoing support and guidance to franchisees to ensure operational excellence.

6. Stakeholder Management
- Build and maintain relationships with key stakeholders, including franchisees, suppliers, and partners.
- Act as a liaison between franchisees and corporate headquarters.
- Represent the company at industry events and trade shows.

7. Innovation and Continuous Improvement
- Stay updated with industry trends and innovations to keep the company competitive.
- Implement best practices and continuous improvement initiatives in marketing and franchise operations.
- Foster a culture of innovation and creativity within the team.

**Qualifications**:

- Bachelor's degree in Business Administration, Marketing, Hospitality Management, or a related field.
- Minimum of 2-5 years of experience in business development, sales, or a related role within the F&B industry.
- Proven track record of achieving sales targets and business growth.
- Strong understanding of the F&B industry and market dynamics in Malaysia.
- Excellent communication, negotiation, and interpersonal skills.
- Ability to work independently and as part of a team.
- Salary range will be depending on experience.

**Preferred Skills**:

- Experience with digital marketing and social media strategies.
- Knowledge of local regulatory requirements and industry standards.

**Job Types**: Full-time, Permanent

Pay: From RM3,000.00 per month

**Benefits**:

- Professional development

Schedule:

- Monday to Friday

Ability to commute/relocate:

- Ara Damansara: Reliably commute or planning to relocate before starting work (preferred)

**Education**:

- Bachelor's (preferred)

**Experience**:

- Business Development: 2 years (preferred)



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