Marketing Director
7 months ago
Job Description/Responsibility:
This incumbent will assist Head in developing, managing and implementing corporate communications, strategy, branding, and marketing management to create awareness, secure buy-in and strategic positioning of the Company and its initiatives in achieving the desired outcomes. These include:
- Identifying and capitalising on opportunities to promote and positively represent the Group and its efforts through efficient internal and external communication activities.
- Responsible for day-to-day operations, including digital marketing, content marketing, creative development/design of marketing materials, data mining, write-up and monitoring.
- Maintain and manage all Group's communication channels, including website, social media platforms, newsletter, poster, presentation and reports.
- Assist with ongoing development and production of all branded materials briefing (e.g. display stands, banners, giveaways, company profile, company booklet, new joiner kit items and more) and managing third-party designers, printers, media and photographers.
- Preparing a variety of materials, such as news releases, key messages, talking points, and more for the Senior Management.
- Provide advisory services to the Group on appropriate communication solutions i.e. key messages/tagline, target audience, communication approach, communication medium and more.
- Proofreads and edits corporate communications content to ensure strict conformance to the Corporate Brand and Standards of editorial policy, procedure, tone, accuracy and style.
- Provide creative and editorial ideas for the development of promotional materials.
- Propose and implement media and PR solutions to ensure key policies and initiatives are effectively communicated to the target stakeholders in a consistent, timely and credible manner.
- Perform intelligence gathering and environmental scanning for accurate, credible and timely information/news as an input to develop proactive communication strategies as well as ensure legal, corporate, and regulatory compliance.
- Assist in organising all Corporate Social Responsibility (CSR) projects/initiatives and also any Corporate Events undertaken by BSE Group.
- Collaborate with Head
- Support Department in implementing and executing Support Department strategies through offline and online activities while ensuring teamwork and delivering high quality work.
- Other duties and tasks assigned by the immediate Line Manager.
Job Qualifications and Education Requirements:
- Excellent command of spoken and written English and Bahasa Malaysia (additional languages an advantage) with Chinese as well preferred
- At least 2 - 3 year(s) of working experience in Corporate Communications and related fields.
- Minimum 1 year’s relevance working experience in creating content for social media or any relevant platforms.
- Proficient in Adobe CS such as Photoshop, Illustrator, Indesign, Micromedia Dream Weaver and Flash.
- Familiar with HTML 5 and ability to manipulate Wordpress, Joomla, Drupal, 3D software and other open-source CMS will be an added advantage.
- Familiarity with Microsoft Office and B2B/B2C advertising campaigns.
- Knowledge of SEO tools such as Google Analytics, Google Search Console, and more.
**Job Types**: Full-time, Permanent
Pay: RM8,000.00 - RM12,000.00 per month
Schedule:
- Monday to Friday
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