Brand Advertising Manager

3 days ago


Kuala Lumpur, Kuala Lumpur, Malaysia Public Bank Berhad Full time

This role requires a skilled professional who can drive business objectives through impactful marketing campaigns. As an Assistant Brand Manager in our marketing team, you will collaborate with colleagues to develop and implement marketing communications strategies across various channels.

Key Responsibilities
  • Support the development and implementation of marketing communications plans that align with the bank's brand strategy.
  • Work closely with business units to plan and execute marketing initiatives that support business objectives.
  • Develop engaging content for various banking products and services to resonate with target audiences and optimize user experience.
Requirements
  • A degree in advertising/marketing or related field, along with at least 3 years of experience in advertising, brand management, or related fields.
  • Strong understanding of brand marketing strategy and end-to-end marketing management.
  • Experience in creating effective branding/marketing campaigns with proven project management skills.
  • Excellent analytical and problem-solving skills.
Skillset
  • Digital Advertising
  • Marketing Strategies
  • Digital Marketing
  • Marketing Communications
  • Brand Management
  • Branding
  • Advertising Campaigns
  • Banking
Benefits
  • An attractive annual leave scheme, extended maternity leave, sabbatical leave, examination leave, etc.
  • Low-interest/interest-free staff housing loans/vehicle loans/special loans.
  • Opportunities for career advancement based on merit.

Public Bank has established itself as a leading financial institution in Malaysia since 1966. Our presence extends to several countries, including Cambodia, Vietnam, Laos, Hong Kong, China, and Sri Lanka.

We strive to become Southeast Asia's most personalized talent ecosystem, driving human progress through career and company growth.



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