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Digital Marketing Strategist

2 months ago

Kuala Lumpur, Kuala Lumpur, Malaysia Wealth Mastery Academy (WMA) Full time
Job Description

We are seeking a highly skilled Digital Marketing Strategist to join our team at Wealth Mastery Academy (WMA). As a key member of our marketing department, you will be responsible for developing and implementing effective digital marketing strategies to drive business growth and revenue.

Key Responsibilities:
  • Develop and Implement Digital Marketing Strategies: Create and execute comprehensive digital marketing plans across multiple channels, including social media, email, content marketing, SEO, and PPC.
  • Content Creation: Develop high-quality, engaging content for various platforms, including blogs, social media, websites, and email campaigns.
  • SEO Optimization: Optimize website content, landing pages, and paid search copy to improve search engine rankings and drive organic traffic.
  • Social Media Management: Manage and grow our social media presence across platforms, including Facebook, Instagram, LinkedIn, and Twitter.
  • Email Marketing: Design and execute email marketing campaigns to nurture leads, engage customers, and promote products/services.
  • Paid Advertising: Plan and manage pay-per-click (PPC) campaigns, including Google Ads and social media ads, to drive targeted traffic and conversions.
  • Analytics and Reporting: Track, analyze, and report on campaign performance using tools like Google Analytics and HubSpot, and adjust strategies as necessary.
  • Budget Management: Manage digital marketing budgets and optimize spending to maximize ROI.
  • Market Research: Conduct research to identify trends and insights for optimizing digital marketing strategies.
  • Collaboration: Work closely with the sales team, designers, and content creators to ensure cohesive branding and messaging.
Requirements:
  • Education: Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Experience: 1-2 years of experience in digital marketing or a related field.
  • Skills:
  • Strong understanding of SEO, SEM, and PPC strategies.
  • Proficiency in digital marketing tools like Google Analytics, Google Ads, HubSpot, SEMrush, etc.
  • Experience with social media platforms and management tools (e.g., Hootsuite).
  • Excellent writing, editing, and communication skills.
  • Ability to analyze data and present insights clearly.
  • Creative thinking and problem-solving skills.
  • Time management and ability to handle multiple projects.
  • Mandarin is required for work.
Company Benefits:

We offer a range of benefits to our employees, including:

  • Competitive salary and bonuses.
  • Opportunities for professional growth and development.
  • Flexible working hours and remote work options.
  • Access to the latest technology and tools.
  • A dynamic and supportive work environment.