Senior CRM

4 days ago


Kuala Lumpur, Kuala Lumpur, Malaysia Trip Full time

Company Overview

Trip.com Group is a leading global travel service provider that integrates travel resources from industry partners and helps travellers worldwide pursue the perfect trip with exceptional travel products and services.

Job Role

We are seeking a creative and data-driven Social Media & CRM Specialist to develop and execute compelling digital marketing strategies that enhance customer engagement and drive business growth.

Your Key Responsibilities:

  • Develop and manage content strategies across multiple platforms including TikTok, Facebook, Instagram, and Little Red Book
  • Foster community engagement through active management of Telegram and Instagram Group Chats
  • Create and curate engaging content that resonates with our target audience
  • Stay current with social media trends and implement innovative strategies to maintain brand relevance
  • Track and analyze social media metrics to optimize performance and reach

Your Requirements:

  • Bachelor's degree in Marketing, Communications, or related field
  • 3 – 5 years of experience in social media management and CRM
  • Proven track record of growing social media engagement and following
  • Strong analytical skills with experience in data-driven decision making
  • Excellent written and verbal communication skills in English
  • Knowledge of social media management tools and CRM platforms
  • Experience with email marketing platforms and automation tools
  • Creative mindset with strong attention to detail

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