CRM Specialist

2 days ago


Kuala Lumpur, Kuala Lumpur, Malaysia FastCo Full time

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FastCo is the company behind FastJobs, South-east Asia's top non-executive job portal for both job-seekers and employers, and FastGig, Singapore's first flexi-work recruitment app.

FastJobs is an award-winning mobile app which connects non-executive job seekers to reliable employers quickly & easily. With just a tap, applicants can apply for jobs offered by thousands of trusted employers in Singapore and Malaysia, across all sectors

Are you a data-driven CRM expert passionate about building strong customer relationships? We're seeking a dynamic CRM Specialist to manage both B2B and B2C user interactions in Singapore and Malaysia markets. This role is perfect for someone who can independently drive CRM strategies, collaborate across teams, and leverage data analytics to enhance user retention and conversion rates. You'll play a crucial role in improving our B2B (Employers) and B2C (Jobseekers) engagement through targeted CRM initiatives.

What You'll Do:

  • Develop & implement CRM initiatives for jobseekers (B2C) and employers (B2B)
  • Analyse CRM data to optimize user journeys and engagement
  • Implement A/B testing and provide data-backed recommendations
  • Track and report key CRM metrics (retention, conversion, churn)
  • Collaborate with marketing, sales, and product teams

Who You Are:

  • Highly analytical and collaborative problem-solver with excellent communication skills to translate data into strategic action
  • 2-3 years of CRM or digital marketing experience
  • Proficiency in CRM platforms (e.g., HubSpot, Insider, Netcore)
  • Strong data analytics skills (proficiency in e.g. Excel, Google Analytics, Power BI, Tableau)
  • Excellent writing skills for crafting engaging CRM communications
  • Ability to interpret data and create strategic reports
  • Understanding of the Singapore and Malaysia job markets and prior experience in B2B2C marketing and CRM strategies is a plus

Why Join Us:

At FastCo, we invest in your career growth. As part of our marketing team, you'll have the opportunity to take on increasing responsibilities, from campaign execution to strategic leadership. Whether you aim to become a Senior or Marketing Manager, we provide the support and mentorship to help you succeed.

Seniority level

Entry level

Employment type

Full-time

Industries

Technology, Information and Internet

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