CRM Executive

2 weeks ago

Kuala Lumpur, Kuala Lumpur, Malaysia Marketing agency Full time

We are looking for a proactive, detail-oriented, and creative CRM Executive to join our marketing team. This is an exciting opportunity for a data-driven marketer who thrives on building engaging customer experiences and crafting compelling promotional campaigns that drive retention and loyalty. If you have a passion for customer engagement, marketing automation, and analytics, this role is perfect for you

What You'll Be Doing:

  • Develop & Execute Promotions – Work closely with the marketing team to plan, create, and launch customer promotions that enhance retention and engagement.
  • Marketing Automation & Personalization – Set up, manage, and optimize multi-channel CRM campaigns using segmentation, automation, and A/B testing.
  • Data-Driven Optimization – Track key performance metrics, analyze campaign effectiveness, and iterate to maximize impact and ROI.
  • Customer-Centric Engagement – Collaborate with design and content teams to create highly engaging, visually appealing, and targeted communications.
  • Competitive Analysis & Market Trends – Stay up to date with industry trends and competitor strategies to keep our CRM approach innovative and ahead of the curve.
  • Seamless Execution – Coordinate with internal teams such as customer support, product, and marketing to ensure smooth execution and a consistent customer experience.
  • Continuous Improvement – Brainstorm and implement new promotion ideas that drive revenue growth and boost customer loyalty.
  • Reporting & Insights – Prepare clear, actionable reports on campaign performance, identifying insights that drive future strategies.

What We're Looking For:

  • 2-4 years of experience in CRM, customer marketing, or lifecycle marketing.
  • Proven expertise in marketing automation platforms (Salesforce, HubSpot, Mautic, etc.).
  • Strong understanding of customer behavior and data-driven retention strategies.
  • Technical proficiency in marketing tools (Google Analytics, CMS platforms, email marketing software, etc.).
  • Advanced knowledge of segmentation and personalization to optimize customer engagement.
  • Excellent analytical skills – ability to track KPIs, measure success, and optimize campaigns.
  • Creative mindset with an eye for engaging customer communication.
  • Strong project management skills – ability to multitask and work in a fast-paced environment.
  • Excellent communication and collaboration skills – you work well across teams and know how to align efforts for maximum impact.

Why Join Us?

  • Exciting, fast-paced work environment – be part of a team that's shaping the future of customer engagement.
  • A culture of innovation and creativity – your ideas will be heard and implemented.
  • Casual, friendly workplace – work with open, positive, and talented colleagues.
  • Flexible work environment – 5-day work week with a relaxed dress code.
  • Health & Wellbeing Perks – medical leave, annual leave, and team-building events.
  • Performance Bonuses – be rewarded for your impact and contributions.
  • Plenty of coffee, tea, and snacks to keep you energized

If you're excited about shaping customer experiences, driving engagement, and optimizing retention, we'd love to hear from you. Apply today and take your CRM career to the next level

Seniority level

Entry level

Employment type

Full-time

Job function

Business Development and Sales

Industries

Marketing Services

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