Senior Trade Marketing Executive
6 days ago
We are representing a leading toy distributor and retailer in Malaysia, seeking a seasoned professional to join their team.
Job DescriptionAs a Senior Trade Marketing Executive, you will be responsible for developing and executing the Trade Marketing Plan in line with sales and marketing objectives. This includes analyzing customer insights, consumer trends, and market analysis to build successful marketing & communication strategies.
You will also improve brand presence and campaign execution across trade through excellence in in-store planning, execution, and tracking in alignment with the annual marketing priorities. Additionally, you will lead and implement channel-specific marketing strategies and plans for assigned retailers.
Your expertise will be utilized to conceptualize and execute trade promotions and roll out impactful in-store campaigns in collaboration with marketing and sales teams. You will also lead activation programs with partners to improve brand visibility and assist with the planning and execution of events and roadshows.
Requirements- Diploma or Degree in Business Studies/Marketing or any related discipline
- Min 2-3 years of experience in Trade Marketing preferably in FMCG industry
- Excellent communication skills in English, Bahasa Malaysia & Mandarin
- Working hours : Monday - Friday (9am - 6pm)
- Permanent employment
- Working location : Subang Jaya
Roughly RM80,000 - RM120,000 per annum based on local market standards.
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