Strategic Trade Marketing Executive
1 month ago
We are seeking a highly skilled Strategic Trade Marketing Executive to join our client, a leading toy distributor company in Subang Jaya, Selangor.
Key Responsibilities- Analyze customer insights, consumer trends, market analysis and marketing best practices to develop successful marketing & communication strategies.
- Develop and execute the Trade Marketing Plan in line with sales and marketing objectives and manage trade spend effectively.
- Improve brand presence and campaign execution across trade through excellence in in-store planning, execution, and tracking in alignment with annual marketing priorities.
- Lead and implement channel-specific marketing strategies and plans for assigned retailers.
- Conceptualize and execute trade promotions and roll out impactful in-store campaigns in collaboration with marketing and sales teams.
- Lead activation programs with partners to improve brand visibility.
- Assist with the planning and execution of events and roadshows.
- Diploma or Degree in Business Studies/Marketing or any related discipline.
- Minimum 2-3 years of experience in Trade Marketing preferably in FMCG industry.
- Excellent communication skills in English, Bahasa Malaysia & Mandarin.
- A competitive salary range of RM60,000 - RM90,000 per annum, depending on experience.
- A permanent employment opportunity.
- A working location in Subang Jaya.
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