Digital Marketing Strategist

6 days ago

Petaling Jaya, Selangor, Malaysia FastLaneRecruit Full time
Job Description

We are seeking an experienced Digital Marketing Strategist to join our team at FastLaneRecruit. As a key member of our marketing department, you will play a pivotal role in driving business growth through innovative digital strategies.

In this role, you will be responsible for developing and implementing comprehensive digital marketing campaigns across multiple platforms, including Google, Facebook, LinkedIn, and Instagram. Your expertise in paid search (PPC), social media advertising, SEO, and content marketing will be crucial in optimizing campaign performance and driving maximum ROI.

You will work closely with cross-functional teams, including content creators, designers, and sales, to implement and optimize digital marketing initiatives. Your ability to analyze web traffic, conversions, and other KPIs using tools such as Google Analytics will provide actionable insights for campaign optimization.

Key Responsibilities:
  • Develop and manage digital marketing campaigns across multiple platforms.
  • Optimize PPC and social media advertising for maximum ROI.
  • Conduct keyword research and apply SEO best practices to improve organic search rankings.
  • Analyze web traffic and conversions using Google Analytics.
  • Create engaging content for email marketing, social media, blogs, and websites.
  • Manage and grow the client's social media presence.
  • Collaborate with internal teams to align marketing strategies with business objectives.
Requirements:
  • Minimum 2 years of experience in digital marketing with expertise in paid search, social media, SEO, and content marketing.
  • Strong understanding of digital marketing tools, including Google Ads, Google Analytics, Facebook Ads Manager, and SEO tools like SEMrush or Moz.
  • Experience managing social media accounts across various platforms.
  • Strong analytical skills with the ability to interpret marketing data.
  • Creative thinking with the ability to produce engaging content.
  • Excellent communication and teamwork skills.
Estimated Salary: $80,000 - $110,000 per yearBenefits:
  • Flexible hybrid work schedule.
  • Attractive remuneration and commission.
  • Annual performance bonus.
  • Comprehensive medical coverage.
  • Vibrant workplace atmosphere.

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