Global PR Strategist
6 days ago
Company Overview
Publicis Groupe Malaysia is a global communications group that has undergone a profound transformation by scaling a new model connecting data, creativity, and technology. We have continued on this journey with a focus on delivering high-quality results to our clients.
Role Summary
Senior PR Directors lead business encompassing media relations, strategy creation and execution, creative writing, and brainstorming. They are involved in new business acquisition, working closely with agency leaders on appropriate business targets, outreach, proposal writing, and onboarding.
Key Responsibilities
- Provide oversight and direction to account teams on all client needs.
- Succesfully pitch stories and meet with/manage media to deliver high quality results.
- Serve as senior advisor to clients on a regular basis.
- Delegate effectively, setting clear expectations and deadlines to account team members.
- Manage quality of work on multiple accounts with professionalism and support team leaders.
- Key leadership role on new business acquisition planning with agency partners including research, proposal writing and onboarding.
- Understand the key changes within the industry and has in-depth understanding within the KOL space.
- Have a strong understanding of platforms and how to utilise platforms to meet client objectives.
Qualifications
- 10+ years of experience in public relations; agency preferred.
- Ability to manage multiple accounts with ease and professionalism. Ability to work under pressure.
- Excellent organisational and project management skills.
- Creative writer with extensive experience crafting impactful new business proposals.
- Lead by example; demonstrate proven strong work ethic.
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