Senior Brand Manager
3 days ago
**Job Description**
E-commerce Brand ManagementWe are seeking a highly skilled Senior Brand Manager to lead the growth and expansion of our in-house brands, TasteBudds and Ruuji. This role involves developing and implementing brand strategies to tackle modern consumer challenges.
Key Responsibilities- Oversee brand operations, including market analysis and campaign planning.
- Develop and implement effective marketing strategies to drive brand growth.
- Collaborate with vendors to ensure consistent presence across digital and offline platforms.
To be successful in this role, you will need:
- Technical Skills:
- Knowledge of popular e-commerce platforms like Shopify, Shopee, and Lazada.
- Experience with influencer partnerships and affiliate marketing for brand growth.
- Proficient in digital marketing tools such as Google Analytics and Facebook Ads Manager.
- Soft Skills:
- Strong problem-solving abilities with an analytical mindset.
- Creative thinking to develop engaging brand strategies.
- Work Experience:
- Minimum 3-5 years of experience in e-commerce, brand management, or digital marketing.
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