Senior Brand Campaign Manager

7 days ago


Kuala Lumpur, Kuala Lumpur, Malaysia Burda International Full time

BurdaLuxury, a global media leader, seeks an accomplished Senior Marketing Executive/Assistant Marketing Manager to spearhead innovative brand campaigns and strategic partnerships in Malaysia.

This position demands close collaboration between the sales, editorial, and marketing teams to conceptualize and create engaging content solutions, including advertorials, branded content, and events. The Senior Marketing Executive/Assistant Marketing Manager will oversee the establishment and management of brand and editorial partnerships.

Responsibilities
  • Strategic Planning: Develop and implement comprehensive marketing strategies, encompassing the creation of compelling presentations, content solutions, and proposals for brand promotion across various channels.
  • Campaign Execution: Plan, organize, and execute marketing activities, events, and campaigns (internal and external) in alignment with the marketing calendar to meet brand objectives.
  • Client Relationships: Foster strong relationships with clients through effective communication, inquiry management, and post-sales support.
  • Partnership Building: Establish and maintain strategic partnerships with brands, enhancing visibility, generating buzz, and driving revenue growth.
  • Performance Analysis: Analyze marketing and campaign performance, identifying areas for improvement and optimizing strategies accordingly.
Requirements
  • Educational Background: Bachelor's Degree or higher in Communications, Journalism, Media, Marketing, Event Management, or a related field.
  • Professional Experience: A minimum of 3+ years of experience in media, digital media, event management, or creative marketing within Malaysia.
  • Creative and Commercial Skills: Demonstrated expertise in collaborating with the Sales Team to develop successful campaigns, with a deep understanding of commercial trends and marketing strategies.
  • Communication Skills: Excellent verbal and written communication skills, with the ability to communicate and present effectively in English at a high level.

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