Digital Engagement Manager
3 days ago
**Join Our Team as a Digital Engagement & Performance Manager**
Are you a digital marketing wizard with a knack for driving engagement and performance? We're on the lookout for a dynamic Digital Engagement & Performance Manager to join our team and lead our digital strategy to new heights. If you're passionate about creating impactful digital campaigns and optimizing customer journeys, this is the role for you
**What You'll Do**:
- Develop and execute comprehensive digital engagement and performance strategies
- Design and map target customer journeys aligned with business strategy
- Analyze touchpoints to drive customer activation and productivity
- Utilize CRM software to analyze customer data and make strategic recommendations
- Maximize CRM platform capabilities with the digital team
- Optimize company websites for user experience and conversion rates
- Stay updated with the latest digital marketing trends and best practices
- Collaborate with internal teams to create cohesive marketing campaigns
- Manage and allocate the annual digital marketing budget effectively
- Provide data analysis and regular reports on campaign performance and ROI
- Support internal sales and marketing teams as needed
**What We're Looking For**:
- BA/BS in Marketing, Digital Marketing, Business Administration, Mass Communication, or related field
- _**Minimum 10 years of experience in digital marketing/CRM**_, with at least 5 years in a similar role
- Proven work experience as a Digital Marketing and/or CRM Manager in a multinational company
- Strong understanding of digital marketing and CRM concepts, with a focus on eCommerce strategies
- Expertise in CRM segmentation, campaign management, direct marketing, and data analysis
- Experience with eCommerce platforms, SEO/SEM, Google Analytics, and marketing automation tools
- Strong analytical, project management, and planning skills
- Excellent communication, leadership, and interpersonal skills
- **Note: This role is only open to Malaysians**
**Why You'll Love It Here**:
- Competitive salary
- Comprehensive health insurance benefits
- Travel and commuting reimbursement
- Professional freedom for personal growth
- Access to professional development resources
- Flexible working arrangements
- Work in a diverse, multicultural office environment
- Fun team activities and events
**Job Types**: Full-time, Permanent
Pay: RM15,000.00 - RM20,000.00 per month
Schedule:
- Fixed shift
- Monday to Friday
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