Brand and Marketing Manager

3 days ago


Damansara, Malaysia Infinity Cosmic Sdn Bhd Full time

**Job Summary**:
**Key Responsibilities**:
**Brand Management**
- Develop and execute comprehensive brand strategies to enhance brand identity and awareness.
- Ensure consistent messaging and visual identity across all marketing materials and platforms.
- Conduct market research to understand customer preferences, trends, and competitive landscape.
- Collaborate with internal and external teams to align product development with brand vision and customer needs.

**Marketing Strategy & Campaigns**
- Create and implement multi-channel marketing campaigns to drive customer acquisition and retention.
- Oversee the creation of marketing materials, including advertisements, digital content, brochures, and event promotions.
- Plan and manage the marketing budget to ensure cost-effective campaigns and maximum ROI.
- Support sales team with dealer education
- Develop and track performance metrics to evaluate the success of marketing initiatives.

**Digital Marketing**
- Monitor and optimize online presence to enhance customer engagement
- Analyze digital performance metrics and adjust strategies to achieve business goals.
- Ensure social media content is up to date

**Team Leadership**
- Coordinate with cross-functional teams, including sales, design, and operations, to execute marketing plans effectively.
- Manage relationships with external vendors and agencies to ensure quality deliverables.

**Event & Promotions Management**
- Plan and oversee events, trade shows, and promotional activities to enhance brand visibility.
- Partner with retail and sales teams to develop in-store promotions and merchandising strategies.

**Qualifications & Skills**:
**Education**:

- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.

**Experience**:

- Proven experience in brand management and marketing, preferably in FMCG.
- Experience in leading teams and managing cross-functional projects.

**Technical Skills**:

- Strong knowledge of digital marketing tools and analytics platforms (e.g., Google Analytics, Hootsuite, Mailchimp).
- Proficiency in marketing software, CRM tools, and graphic design basics is a plus.

**Soft Skills**:

- Creative thinker with strong problem-solving abilities.
- Excellent communication, negotiation, and presentation skills.
- Strong organizational and project management skills.

Pay: RM4,000.00 - RM6,000.00 per month

**Benefits**:

- Free parking
- Maternity leave
- Professional development

Schedule:

- Fixed shift

Supplemental Pay:

- Performance bonus



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