Commercial Sales Manager
1 day ago
- Managing modern trade (MT) and general trade (GT) team by providing guidance, support and performance evaluations to ensure achievement of departmental and organizational goals
- Responsible to hit modern trade and general trade yearly target
- Assisting team in sales target, customers' inquiries, collection and other sales related issue
- Responsible to establish and develop strong relationship with our existing customers to achieve business objectives
- Manage allocated budget effectively in order to maximize activity ROI
- Identify market opportunities and develop strategies and tactics for business
- Manage existing GT and MT accounts for sales expansion and open new accounts within territory. Increase SKU penetration and execute marketing promotion activities/channel activation to achieve set target.
- Negotiating business contract and closing deals for existing and new customers
- Plan, analyze, monitor and update budget given by the Company
- Strategies and plan suitable below the line (BTL) promotion and marketing activities at outlets to maximize sales
- To work closely with marketing team for branding and above the line (ATL) activities that align with outlets' promotion and company direction
- Manage and monitor A&P (Advertising and promotion) funding provided by company
- Degree in Business, Marketing or related field.
- Minimum 8 years' experience in FMCG / Consumer Goods, with strong exposure to both Modern Trade (MT) and General Trade (GT) channels.
- Proven track record in sales growth, trade marketing, and key account management.
- Strong leadership capability with proven experience in leading, motivating, and developing sales teams to achieve business goals.
- Excellent negotiation, communication, and strategic planning skills.
- Strong analytical mindset with ability to manage budgets and measure ROI.
- Results-driven, adaptable, and willing to travel when required
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