Livestream Content Planner

2 days ago

Kuala Lumpur, Kuala Lumpur, Malaysia Bonia Corporation Berhad Full time 40,000 - 80,000 per year

We are seeking a creative and strategic Content Planner to design and manage livestream content. You will work closely with Hosts, Producers, and Marketing teams to create engaging scripts, storyboards, and product flows that enhance sales and audience experience.

Responsibilities:

  • Plan livestream flow, product highlights, and campaign talking points.
  • Prepare scripts, storyboards, and visual guides for Hosts.
  • Work with Merchandising and Marketing to ensure correct product selection.
  • Align livestream content with seasonal campaigns and brand direction.
  • Track performance of livestream content and optimize for future sessions.

Requirements:

  • Degree in Marketing, Mass Communication, Media, or related field.
  • 2–3 years' experience in content planning, marketing, or e-commerce.
  • Strong creative writing and presentation skills.
  • Ability to manage multiple projects under tight deadline.
  • Knowledge of livestream trends and consumer online shopping behaviour.

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