PROTEGE Trade Marketing

7 days ago


Seri Kembangan, Selangor, Malaysia Holstein Selama Dairy Sdn Bhd Full time

Summary Of Responsibilities

1. Campaign & Promotion Management

  • Assist in planning and execution of trade promotions across retail, wholesale, and e-commerce channels.
  • Coordinate promo mechanics, artwork approvals, product allocations, and promotional calendars.
  • Track and evaluate performance of campaigns based on sales uplift, ROI, and shopper response.

2. POSM, Events & In-Store Execution

  • Support development and execution of POSM materials (buntings, wobblers, shelf talkers, standees, gondola ends, etc.).
  • Liaise with agencies, printers, and customers to ensure timely production and deployment.
  • Co-handle merchandisers and promoters for roadshows, samplings, events and in-store activities - including briefing, scheduling, performance tracking, and coordination of resources and props.
  • Conduct market visits to monitor merchandising & display execution across outlets.

3. Channel & Shopper Insights

  • Gather and analyze category, competitor, and shopper insights to support channel growth strategies.
  • Assist in developing trade decks, planograms, and selling tools for Sales team.

4. Cross-Functional Collaboration

  • Work closely with Sales to understand customer needs and opportunities.
  • Align with Brand & Digital Marketing teams to ensure consistent messaging and visual identity.
  • Coordinate with Supply Chain on stocks for activations, sampling, or promo packs.

5. Reporting & Administration

  • Update master trackers for POSM, promo budgets, in-store execution and timelines.
  • Compile post-mortem reports for activities and campaigns.
  • Support budgeting, invoicing, GRN/PR submissions when needed.

Qualification:

  • Degree in Business, Marketing, Mass Comm, or related fields.
  • Strong interest in FMCG marketing and shopper activation.
  • Proactive, willing to learn, and a hands-on team player.

Job Types: Contract, Fresh graduate

Contract length: 8 months

Pay: RM2,000.00 per month

Benefits:

  • Professional development

Work Location: In person


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