Social Media Content Specialist

2 days ago


Puchong New Village, Malaysia MUGO SDN. BHD. Full time 40,000 - 80,000 per year
Key Responsibilities
  • Develop monthly content plans and creative campaigns for social media and paid ads
  • Plan, shoot, and edit short-form videos (ads, Reels, TikToks, XHS posts)
  • Analyse content performance and propose improvements to CTR, CPL and engagement
  • Manage content calendar for multi-brand platforms (TikTok, IG, FB, XHS)
  • Collaborate with sales and design teams to align content with real projects
  • Stay updated with marketing trends, TikTok / Meta / XHS algorithms and creative best practices

Requirements
  • Skilled in crafting creative concepts and ad hooks (performance-driven mindset)
  • Familiar with Instagram and Xiaohongshu trends
  • Able to communicate ideas clearly and work in a fast-paced creative team
  • Bilingual in English and Mandarin (to create mandarin speaking content)


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