Digital Marketing Executive

2 days ago


Kuala Lumpur, Kuala Lumpur, Malaysia Forest Interactive Full time 30,000 - 60,000 per year

Company Description

Founded in 2006, Forest Interactive specializes in developing scalable mobile platforms that connect mobile operators, content providers, and game publishers with subscribers. With over 17 years of industry experience, the company operates across more than 30 countries, partnering with 90+ mobile operators and 100+ content providers. Supported by a diverse workforce from 20+ nationalities across 9 regional offices, Forest Interactive delivers innovative services including content subscriptions, digital vouchers, e-commerce platforms, and mobile apps. The company's reach extends to over 1 billion subscribers worldwide.

What we will be offering:

  • A dynamic young team where information sharing is practiced, transparency is upheld, and ideas are welcomed.
  • A supportive environment as well as the ability to upskill yourself with soft skill and hard skill from tech industry.
  • Team outings with as well as development retreats to stay up to date with the latest offerings and tech knowledge.
  • Hybrid Work Arrangement and flexible working hours.
  • Upskilling, training, and self-development programs.
  • Office Meal Allowance, health, and medical coverage together with birthdays and considerable annual leaves.

Job responsibilities:

  • To develop and implement digital marketing strategies to acquire new users for VAS service.
  • To drive customer acquisition strategies through affiliates online channels via CPA model or another model
  • To plan for long-term and short-term goals and forecasts via market research, analysis and customer behaviours
  • To help smooth implementation, ad-trafficking, and ad-management of all online advertising campaigns
  • To provide reporting on the performance of digital marketing activities on monthly basis
  • To manage and monitor digital campaigns in order to ensure quality lead flow
  • To collaborate with internal teams to evaluate and optimize our growth strategy and ultimate performance

Job requirements

  • You possess at least a Bachelor's Degree in Marketing, Digital Marketing, or a relevant discipline
  • You have at least 2 years of VAS working experience in marketing/Digital Marketing. Fresh graduates are welcome to apply too
  • You have excellent communication skills and interpersonal communication skills
  • You have experience in optimizing landing pages and website analytics
  • You have a good understanding of market research techniques, data analysis and statistics methods
  • You have the flexibility, eye for detail, analytical skills and ability to priorities workflow independently;
  • You are business and performance focused, with the ability to understand business priorities and achieve individual and team targets


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