Marketing and Communication Manager

2 weeks ago


Puchong New Village, Malaysia SYNERGY XYZ MARKETING SDN BHD Full time 90,000 - 120,000 per year

About Us

At Synergy XYZ, we're not your traditional agency — we're an AI-driven growth marketing and distribution agency that fuses cutting-edge technology with impactful storytelling.

Fast-paced, innovation-first, and insight-driven, we deliver bold strategies that fuel brand growth across industries.

We're looking for an experienced Marketing & Communications Manager with a strong branding and strategic marketing background to lead, shape, and elevate our brand voice — both internally and externally.

What You'll Be Doing

1. Brand Strategy & Development

  • Define and implement branding and marketing strategies to strengthen the agency's market positioning.
  • Develop brand identity, visual direction, and marketing collateral.
  • Explore and pursue brand recognition opportunities (e.g., awards, partnerships, PR features).

2. Market Research & Insights

  • Lead market and competitor research through surveys, focus groups, and reports.
  • Analyze insights to translate findings into actionable marketing strategies and recommendations.

3. Marketing Planning & Campaigns

  • Develop and manage integrated marketing campaigns across online and offline channels.
  • Oversee campaign budgets, performance tracking, and risk mitigation.
  • Collaborate cross-functionally with the content, design, and strategy teams to ensure alignment with business objectives.

4. Channel & Content Management

  • Manage the agency's marketing presence across digital (social media, website, SEO, PR, email/CRM) and offline (ATL/BTL, events, influencer engagement) channels.
  • Ensure messaging remains fresh, consistent, and aligned with brand goals.

5. Campaign Execution

  • Lead rollout of brand launches, events, and engagement initiatives.
  • Manage inbound leads, CRM systems, and customer databases to optimize engagement and conversion.

6. Team Leadership

  • Build, mentor, and inspire the Marketing & Communications team.
  • Set clear KPIs, recruit top talent, and foster a culture of creativity and performance excellence.

7. Performance & Reporting

  • Present market findings, campaign performance, and key insights to stakeholders.
  • Deliver data-driven monthly reports showcasing marketing ROI and strategic impact.

What We're Looking For

  • Proven experience in branding, communications, and marketing strategy (agency, tech, AI, or creative industries preferred).
  • Strong grasp of ATL, BTL, digital, and PR marketing channels.
  • Excellent communication, leadership, and stakeholder management skills.
  • Ability to thrive in a fast-paced, high-growth environment and manage multiple priorities.

Preferred Qualifications

  • Background in AI, creative, or FMCG sectors.
  • Portfolio showcasing successful brand or marketing campaigns.
  • Track record of scaling marketing operations in dynamic, evolving environments.

Why Join Us?

  • Be part of an AI-driven creative team at the forefront of marketing innovation.
  • Lead impactful campaigns that shape brands across diverse industries.
  • Collaborate with bold thinkers and creative minds who challenge convention.
  • Play a key role in shaping the future of a growing agency that blends data, technology, and storytelling.


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