Digital Product Analyst

3 days ago

Bandar Malaysia Kuala Lumpur PERSOLKELLY Workforce Solutions Malaysia Sdn Bhd Full time 60,000 - 120,000 per year

Job Description:

Title: Digital Product Analyst (Marketing Campaign Operations)

Location: Kuala Lumpur

Contract Period : 12months

Work Experience: 1+ year

Job Description

● Campaign and Operation Management

○ Support team's strategic operations for digital services such as Gift Cards and Digital Vouchers.

○ Manage day-to-day operations including marketing campaign setup, execution, and monitoring as well as weekly/monthly performance reporting.

○ Collaborate with the team to brainstorm and propose new campaigns.

○ Work closely with marketing, finance, IT, and customer service teams to develop both technical and business solutions for specific partners.

● Analytic and Data Monitoring

○ Conduct market research to collect qualitative and quantitative data to generate impactful business insights to drive growth and profitability.

○ Monitor data and conduct data analysis to support the business strategy.

● Daily operations

○ Be responsible for daily tasks, including resolving CS cases and financial reconciliations, to ensure smooth business operations.

Requirements

● Bachelor's or above in a relevant field (e.g. business, economics) or 1-3 years of work experience

● Excellent English communication skills, enabling effective cross-team collaboration and issue resolution; Mandarin speaker is preferred

● Proficient in using Microsoft Office especially Excel and PowerPoint

● Ability to work independently or as part of a team in a cross-functional environment

● Marketing experience and data analysis are a plus

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