Manager, Marketing

1 day ago

Petaling Jaya, Selangor, Malaysia Sime Darby Property Full time 80,000 - 120,000 per year

Job Purpose

  • Achieves marketing and sales operational objectives by developing and implementing marketing strategies, communication & operational activities throughout pre & post launch stages for product/project/campaign in-charge.

Job Responsibilities

  • To achieves marketing and sales operational objectives by contributing marketing and sales information insight and recommendations to strategic plans and reviews; preparing and completing action plans; implementing marketing & sales production, productivity, quality and customer-service standards; resolving problems; identifying trends; implementing change.
  • Participate actively in developing & implementing efficient and intuitive marketing strategies to achieves product, department & business unit marketing related objective & goals.
  • Plan, organize and oversee marketing activities and collaterals execution, i.e OOH, ATL/BTL advertising/communication, campaign, social media platforms, promotional events & roadshows.
  • Manage marketing product launch readiness i.e APDL submission, rendering, scale model, sales kit, sales briefing and pre & post launch marketing activities to meet the target and goal set by the company.
  • Plan & execute sustenance marketing strategies to market and sell all products targeted for the financial year within the township to meet the profit set by the group
  • Improves product marketability and profitability by researching, identifying and capitalizing on market opportunities, improving product package & coordinating for new product development
  • Plan and coordinate sales gallery and show unit arrangement for upcoming launches, events & marketing campaigns
  • Involve in preparing pricing computations for pricing proposal for various product & campaign offerings
  • Identifies marketing opportunity by conducting market research and analysis to evaluate consumer requirement, market trends, brand awareness, and competition ventures
  • Coordinate & work closely with marketing agencies & vendors to maintain good relationships to ensure effective and efficient diversified marketing distributions channel implementation (Creative Agency, Media Agency, Media Owner, Printer, Event Organizer etc.)
  • Coordinate with Central Marketing in organizing & implementing major marketing campaigns & initiative for each financial year
  • Monitor sales performance and progress of campaigns activities using various metrics and submit reports of performance and postmortem for future reference.
  • Collaborate with managers in preparing budgets and monitoring expenses
  • Work closely with Manager to prepare ad hoc proposal paper, presentation, RFA's for management approval as and when required.
  • Ensure proper execution of related administration procedure and paperwork's within the stipulated time frame i.e. RFP, RFA, LOA & Invoices.

Education/ Professional Qualification

  • Degree in Business Studies / Marketing / Estate Management/ Accounting or relevant discipline

Professional Experience

  • 5-7 years of relevant working experience in Property Industry

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