Digital Marketing Executive

2 days ago

KL Eco Kuala Lumpur, Malaysia Core Fusion Sdn Bhd Full time 60,000 - 80,000 per year

Responsibility

  • Collaborate and coordinate with marketing agencies to manage ad campaigns based on KPI-driven objectives.
  • Oversee and enhance social media presence through strategic content creation, audience interaction, and performance-driven advertising initiatives.
  • Perform comprehensive market and competitor analysis to support data-driven digital marketing strategies and campaign direction.
  • Work closely with cross-functional marketing teams to align digital campaigns with broader brand and partnership initiatives.
  • Track, analyze, and present campaign performance metrics (KPIs) to evaluate effectiveness and guide future improvements.
  • Continuously explore latest digital marketing tools, technologies, and trends to enhance digital marketing innovation and effectiveness.
  • Plan and implement effective SEO tactics to boost website visibility, traffic growth, and organic search performance.
  • Manage and optimize paid advertising campaigns across SEM, Meta (Facebook/Instagram), TikTok, LinkedIn, and XHS, prior experience in these platforms will be an advantage.

Requirements

  • Diploma/Bachelor Degree in Marketing, Business, Communications, or a related field.
  • Minimum of 1 years of experience in digital marketing.
  • Able to communicate in Mandarin, English and Bahasa Malaysia to ensure smooth communication.
  • Proven track record of managing successful digital marketing campaigns.
  • Strong knowledge of SEO, SEM, PPC, social media marketing, content marketing, and email marketing.
  • Proficiency in using digital marketing tools such as Google Analytics, Google Ads, Facebook Ads Manager, and email marketing platforms.

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