Marketing Performance Manager

7 days ago

Petaling Jaya, Selangor, Malaysia MCIS LIFE Full time

ROLE SUMMARY

The marketing Coordinator acts as the vendor performance manager and will oversee and optimize the performance of outsourced vendors supporting the marketing department. This role involves ensuring vendors meet contractual obligations, deliver high-quality services, and align with the department's strategic goals. This individual will assist in content creation, campaign tracking, event coordination, social media management, and general marketing operations. The ideal candidate is detail-oriented, creative, and thrives in a collaborative environment.

MAIN RESPONSIBILITIES

  • Assist in the development and implementation of marketing campaigns and strategies

  • Collaborate with internal teams (design, sales, product) to ensure consistent brand messaging

  • Maintain and update marketing materials and content for websites, blogs, and presentations

  • Support the planning and execution of promotional events, trade shows, and webinars

  • Handle administrative tasks to support the marketing department

  • Vendor Performance Management:- Monitor vendor performance against agreed-upon KPIs and SLAs.

  • Conduct regular performance reviews and provide actionable feedback.

  • Address performance gaps and implement corrective measures.

  • Contract and Relationship Management:- Negotiate contracts and terms of service with vendors.

  • Build and maintain strong relationships to ensure long-term collaboration.

  • Resolve disputes or issues promptly and professionally.

  • Collaboration and Communication:- Act as the liaison between the marketing department and vendors.

  • Ensure smooth communication and alignment of goals.

  • Collaborate with internal teams to identify vendor needs and requirements.

  • Strategic Planning and Optimization:- Identify opportunities for process improvement and cost savings.

  • Conduct market research to evaluate potential vendors and industry trends.

  • Develop strategies to maximize vendor contributions to marketing objectives.

  • Compliance and Documentation:- Ensure vendor activities comply with company policies and regulatory standards.

  • Maintain accurate records of contracts, agreements, and performance metrics.

Skill Level Required:

To excel in this role, a candidate should possess mid-to-senior level expertise in vendor management and marketing operations. They should demonstrate a strong ability to analyze performance data, negotiate effectively, and foster productive relationships. Leadership skills and strategic thinking are essential to drive vendor alignment with marketing goals.

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