Paid Ads Specialist

1 week ago


Bukit Mertajam, Penang, Malaysia Spread Sdn Bhd Full time

Responsibilities:

  • Customizing ad campaigns for digital and social media platforms
  • Creating and implementing payperclick strategies for Google Ads and other platforms
  • Researching keywords and writing relevant ad copy
  • Optimizing Ads campaigns by targeting ads to specific demographics
  • Assessing analytics from advertising campaigns, such as impressions, conversion rates and clickthrough rates
  • Conducting testing to identify highperforming ads and optimize campaigns
  • Leveraging audience segmentation and targeting techniques to reach specific consumers
  • Generating performance reports for clients and executive team members
  • Providing suggestions to optimize future campaigns and improve performance
  • Allocating advertising budgets for each client based on their goals
  • Coordinating with team of marketers to ensure consistent messaging

Job Requirements:

  • Able to speak in English and
    Mandarin:
  • Bachelor's degree in Marketing, Digital Marketing, Computer Science, or a related field.
  • Familiarity with Paid Ads tools
  • Indepth knowledge of Google Ads, Google Analytics and various social media platforms
  • An understanding of search engine optimization (SEO) and search engine marketing (SEM)
  • Strong analytical skills, able to interpret data and make datadriven decisions to optimize ads performance.
  • Excellent communication skills, both written and verbal, to effectively communicate Ads recommendations and insights to crossfunctional teams.
  • Ability to work independently and collaboratively in a fastpaced environment, managing multiple Ads projects and priorities.
  • Understanding of content marketing principles and how they relate to the Ads campaign.
  • Detailoriented mindset with a focus on staying uptodate with the latest Ads trends and industry developments

Salary:
RM4, RM6,000.00 per month

Benefits:

  • Additional leave
  • Dental insurance
  • Gym membership
  • Health insurance
  • Maternity leave
  • Opportunities for promotion
  • Parental leave
  • Professional development
  • Vision insurance

Schedule:

  • Monday to Friday

Supplemental pay types:

  • 13th month salary
  • Performance bonus
  • Retention bonus
  • Yearly bonus

Ability to commute/relocate:

  • Bukit Mertajam: Reliably commute or planning to relocate before starting work (required)

Language:

  • Mandarin (required)


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